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The Kansas Society of Association Executives 


Transform Your Approach to Persuasion

  • 10 Jun 2019
  • 11:30 AM - 1:00 PM
  • Kansas Electric Cooperatives, 7332 SW 21st St., Topeka

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TRANSFORM YOUR APPROACH TO PERSUASION
Dr. Greta Perel

Monday, June 10, 2019
Lunch at 
11:30, Presentation Noon-1:00pm
Kansas Electric Cooperatives, 7332 SW 21st St., Topeka

Why is it so difficult to get people to do what you want? How can your words create action in others? What makes for really snappy, super-effective persuasive writing? Get solid answers to all this (and more) with persuasion expert and professional educator Dr. Greta Perel! Join her for an hour that will transform your approach to persuasion:

Key Takeaways:

Discover the universal mindset that makes it so difficult to motivate others

Learn how to overcome the psychological barriers between you and your key audiences 

Take away office-ready hacks that can instantly make your messaging more engaging


*As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 1.0 credits toward your CAE application or renewal professional development requirements.


Greta Perel grew up in Northwestern Kansas and discovered a passion for persuasion early on through high school speech, debate, and theater. After successfully competing in forensics at Concordia University, Nebraska, she got her PhD in Communication Studies at the University of Kansas, where she taught over 500 students public speaking, social influence, and professional business communication. She also wrote her dissertation on Victorian prostitution, which has provided hours of entertainment at cocktail parties. In 2014, she started her own business as a professional speechwriter and educator who shows professionals of all stripes how to instantly upgrade their communication practices. Connect with her on LinkedIn, and get more information at gkperel.com.





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